Communications Cover Letter

Communications is a diverse field that includes positions such as “communications specialist,” “communications associate,” and “communications manager.”

There are numerous industries a communications professional may work in, including PR, entertainment, marketing, and public affairs.

Typical duties include creating content, overseeing campaigns, and managing communications across various channels, for example, websites, social media and newsletters.

1. Write a powerful communications cover letter introduction

Having an attention-grabbing cover letter introduction is especially important in communications. Remember: a cover letter is essentially a self-marketing document. It should show that you understand what the hiring manager wants and convince them that you can provide it.

In other words, writing a good cover letter introduction requires the same skills you need to work in communications.

Make a great first impression by focusing on your relevant experience, education, key skills, and certifications.

Here’s an example of how to start a cover letter for a communications specialist position:

2. Demonstrate the right hard and soft skills for a communications job

To be successful in communications, you need to develop effective content strategies while understanding the needs of each client or customer. For this reason, it’s important to have the right balance of hard and soft skills to work in communications.

Soft skills are character traits you develop throughout your life, rather than learn in a classroom or on the job. The soft skills employers value most for communications roles are those that enable you to understand customer needs and speak to them in language they can understand.

Here are some soft skills you should highlight in your communications cover letter:

Hard skills are technical abilities that you acquire through training. Because communications is such a diverse field, different roles will need different skill sets. However, some of the most popular hard skills for communications roles include:

Get the employer’s attention by matching your communications skills to the job description

Read the job description, the company’s About Us page, and any company communications (press releases, company news) to find out what skills the employer is looking for.

Aligning your skills to the job description will demonstrate that you have a genuine interest in that specific job and understand the position fully.

3. End with a call to action

Your call to action should come in the final paragraph of your cover letter and is another great opportunity to show that you have the skills to thrive as a communications specialist.

Summarize why you are the best candidate for the job, thank the hiring manager for their time, and request an interview.

Here’s an example of how to end a cover letter for a communications position:

Thank you for your time and consideration. I’d love the chance to meet with you for an in-person interview at your earliest convenience. I’ll contact you by email early next week to follow up on my application.

Sincerely,

Andrea Treder