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Business development cover letter template

Copy-paste Business Development Cover Letter (Text Format)

FIRST AND LAST NAME

Email: your.email@email.com

Phone: (123) 456-7891

Address: Street, City, State

LinkedIn: linkedin.com/in/yourprofile

August 27, 2018

[Hiring Manager’s Name]
74 Green St.
Los Angeles, CA 90047
(xxx) xxx-xxxx
hiring.manager@gmail.com

Dear [Mr./Ms./Mx.] [Hiring Manager’s Name],

With 10+ years of experience in driving revenue and business growth, generating new product pipelines, and building profitable partnerships, I’m confident that my skills and background perfectly align with the Business Development Manager role at [Company Name].

Currently, as a Business Development Manager for the technology and services company VINTRA, I lead a team of 15+ sales professionals to generate new business and sell analytics solutions to large-scale government contractors and Fortune 500 clients. In this capacity, I manage existing relationships with the company’s 7 channel partners and cultivate relationships with prospects to provide expert consulting and generate potential leads. Below are the highlights of my key achievements:

  • Awarded Presidents Club rewards for achieving 118%, 141%, and 112% quota in 2017, 2016, and 2015, respectively.
  • Developed and implemented a highly effective business development strategy that drove a 130% sales increase of Al-powered analytics to key accounts.
  • Grew revenue from $20 million to over $47 million by successfully closing 50 new accounts.

I look forward to an opportunity to discuss my qualifications in further detail soon. Thank you for your time and consideration.

Sincerely,

[Your Name]

Average business development manager salaries in the US

The following table includes information from O*NET Resource Center by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license, this data is pulled from the most recent US Bureau of Labor Statistics’ Employment & Earnings report (as of 10/16/2024), featuring the top states by use.

Top 10 states by average business development representative salary

StateSalary / Year
New York$103,200
Massachusetts$94,900
Washington$94,660
New Jersey$94,220
California$94,000
North Dakota$90,400
District of Columbia$89,420
Vermont$88,030
Virginia$86,650
Minnesota$84,810
National Average$81,260

Business Development Cover Letter Writing Tips

You may know how to identify a business’ opportunities for growth, but you’ll need to articulate your knowledge and skills succinctly in a cover letter to ensure your application gets shortlisted.

Convince employers you’re the right person to help grow their business with a compelling cover letter, and your job search is sure to gain some traction.

Use these three tips to write a business development cover letter to prove you can create long-term value for a business:

1. Highlight your business development skills

If you’re goal-oriented and have strong business acumen, you’re a great fit for a business development position. But first, you need to showcase your commercial awareness, creativity, analytical skills, interpersonal skills, and computer proficiency throughout your cover letter.

To prove you have the right skill-set to thrive in this dynamic role, highlight critical business development hard skills when providing a snapshot of your skills and experience in the cover letter body. For example, knowledge of CRM software and the ability to analyze market research and sales data is essential for most jobs in business development

Here are other key business development technical skills employers look for:

However, your technical expertise isn’t the only thing that’s required to help businesses reach their full potential. To show employers you’re the ideal candidate, emphasize important business development soft skills throughout your cover letter.

Here are critical business development soft skills to include:

Here’s a great example of how to showcase some of these skills in the cover letter body:

Currently, as a Business Development Manager for the technology and services company VINTRA, I lead a team of 15+ sales professionals to generate new business and sell analytics solutions to large-scale government contractors and Fortune 500 clients.

Additionally, you may sum up your skills and achievements in bullet points like this:

Below are the highlights of my key achievements:

  • Awarded Presidents Club rewards for achieving 118%, 141%, and 112% quota in 2017, 2016, 2015, respectively
  • Developed and implemented a highly effective business development strategy that drove a 130% sales increase of AI-powered analytics to key accounts
  • Grew revenue from $20 million to over $47 million by successfully closing 50 new accounts

2. Open with a strong introduction

You may have the knowledge and skills to execute long-term business growth strategies, but do you know how to start your cover letter convincingly? Begin your cover letter with a strong introduction to ensure your job application stands out amongst countless business development professionals.

Need some help? Here’s how to write a job-winning business development cover letter introduction:

  • Show your excitement. Because business development professionals typically oversee various aspects of the sales pipeline, you need to assure employers you have the passion to keep up with this fast-paced, multifaceted role. For example, “With 10+ years of experience in driving revenue and business growth, generating new product pipelines, and building profitable partnerships, I’m confident that my skills and background perfectly align with the Business Development Manager role at XYZ Company.”
  • Analyze the job posting to uncover what skills the company is seeking. Next, align your talents to the job so employers can see you’re a perfect match.
  • Focus on the value your experience can bring to the organization rather than describing the experience itself. For example, “Currently, as a Business Development Manager for the technology and services company VINTRA, I lead a team of 15+ sales professionals to generate new business and sell analytics solutions to large-scale government contractors and Fortune 500 clients.”

3. Provide examples of your achievements (with numbers)

Business development professionals are responsible for driving growth and profitability — from identifying new markets or partnerships to presenting realistic but commercially successful strategies to stakeholders.

Because this is a goal-focused role, employers are mostly interested in hearing about the results you can deliver. To prove your worth, provide examples of your accomplishments and use real numbers to show them how your skills tie in with their business’ long-term vision.

Here are some examples of how to use numbers in your cover letter bullet points:

  • Awarded Presidents Club rewards for achieving 118%, 141%, and 112% quota in 2017, 2016, and 2015, respectively
  • Developed and implemented a highly effective business development strategy that drove a 130% sales increase of AI-powered analytics to key accounts
  • Grew revenue from $20 million to over $47 million by successfully closing 50 new accounts 

About the Author

Headshot of Corissa Peterson
Certified Professional Resume Writer (CPRW) & Content Editor

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A dedicated member of the Resume Genius team with a passion for the career space, Corissa is always looking for ways to create useful resources for job seekers, from writing job-specific resume samples to crafting in-depth articles on how to ace interviews.

Corissa graduated from the University of Colorado at Boulder with a B.A. in Philosophy and a certificate in Peace and Conflict Studies.

Corissa’s articles have been published on Diversity Jobs, Recruiter.com, Teachstone, and Jobillico, among others, and her career advice has been featured in Forbes, Bloomberg Businessweek, GOBankingRates, and UpJourney. You can connect with her on LinkedIn.

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