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Resume Examples Marketing Resume Social Media Manager Resume

Social Media Resume Examples

Headshot of Sam Johns, CPRW Written By Samuel Johns
Headshot of Conrad BenzReviewed By Conrad Benz
Headshot of Sam Johns, CPRW

Samuel Johns

Senior Content Editor & Certified Professional Resume Writer

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We researched job postings to find out what hiring managers look for in social media manager resumes. Leveraging this data, we designed these resume samples to help you showcase your qualifications effectively.

Create the perfect social media resume whether you're just starting out or have social media management experience. Use our free downloadable sample, matching cover letter, and expert writing tips to land your next position.
Build My Resume Now
March 25, 2025

Social media manager resumes by experience level

Entry LevelAn example of a social media specialist resume on a simple template with a sans-serif font and orange text accents in the header.
Mid LevelA social media resume example on a blue template with a blue header and section titles aligned on the center of the page
Senior LevelAn example of a senior social media manager resume on a simple template with green accents and header text.
Mid Level (3-5 Years of Experience) Download

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A social media resume example on a blue template with a blue header and section titles aligned on the center of the page
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Social Media Cover Letter & Related Resumes

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A social media cover letter example template
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Social Media Cover Letter
Marketing resume example and template for job seekers to download and use
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Marketing Resume
An example of a marketing manager resume
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Marketing Manager Resume
a resume for social media marketing
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Social Media Marketing Resume
Table of Contents
Rating
Table of Contents
Table of Contents

Social Media Resume Template

Average social media manager salaries in the US

Our social media manager's real resume

Social Media Resume Writing Tips

How to succeed as a social media manager

Social Media Resume Template

[Your Name]
[Your Address], New York, NY
[Your Email Address] | [Your Phone Number]
[LinkedIn Profile] (optional)
Professional Summary
Marketing professional with 5+ years of experience in social media management, content marketing, and branding. Possesses a B.S. in Marketing and expertise in marketing analytics. Excellent communication skills for outreach and digital copywriting, ensuring strong brand presence.
Skills
  • Expert in Marketing Analytics and Social Media Management
  • Excellent communication skills, for online CRM and outreach
  • Google Analytics and Google AdWords
  • Strategic Planning, Business Development, Market Research
Professional Experience
Taroko Technologies
Social Media Manager | San Francisco, CA | May 20XX – Present
  • Successfully spearhead campaigns on social media platforms including Facebook, Twitter, and Instagram
  • Manage social media planning for execution of marketing strategies and community management
  • Implement marketing and promotion tactics that led to 34% growth in total social media shares and 27% increase in website traffic from social media posts
  • Monitor online presence of company’s brand and engaged with users, strengthening customer relationships
Flashstarts
Social Media Coordinator | Cleveland, OH | August 20XX – April 20XX
  • Assisted the marketing team with developing and implementing social media strategies
  • Maintained strong social media and brand presence across Twitter, Facebook, and Instagram platforms
  • Developed online marketing campaigns, effectively increasing followers by 1,400+ and driving brand awareness
  • Utilized social media analytics tools such as Crimson Hexagon to track consumer engagement and draw conclusions about user data
Education
Resume Genius University | B.S. Marketing
Graduation Date: May 20XX
Certifications
  • Certified Digital Marketer – Udacity, 20XX
  • Google AdWords Certification– Udacity, 20XX

Interested in a different template or color palette? Our assortment of free resume templates can help.

Average social media manager salaries in the US

The following table includes information from O*NET Resource Center by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license, this data is pulled from the most recent US Bureau of Labor Statistics’ Employment & Earnings report (as of 10/16/2024), featuring the top states by use.

Average social media manager annual salaries by state

StatesSalary / Year
California$174,480
New York$173,290
Texas$135,050
Florida$138,340
Pennsylvania$131,890
Illinois$149,430
Ohio$132,000
Georgia$156,680
North Carolina$143,800
Michigan$134,200
National Average$137,006

The resume of the social media manager at Resume Genius

When Yolaine Amaro applied for the role of managing Resume Genius’s social media, this is the resume she used to secure the position:

A social media resume example written by Yolaine Amaro.
Click here to download Yolaine’s resume.

Why we were eager to interview Yolaine

After reviewing Yolaine’s resume, we were excited to interview her because it:

  • Featured impressive stats: Yolaine’s resume was packed with numbers that stood out. Metrics like producing 10 videos with over 1 million views demonstrated she was an ideal fit for the role. You should include similar stats on your resume to showcase the impact employers can expect from you.
  • Highlighted her proficiency with social media tools: Yolaine’s experience covered all major social media platforms, as well as social media management, analytics, and reporting software. Simply using Instagram, Reddit, or Facebook in your personal life isn’t enough for a social media role; you need to show your proficiency with professional tools like Hootsuite, Sprout Social, and more.
  • Mentioned big brand names: Yolaine’s resume also highlighted prior achievements on her resume with well-known platforms like Fox News and Le Monde, which made her stand out. If you’ve worked with recognizable brands or achieved notable successes, be sure to mention them on your resume to make a strong impression.

LinkedIn is essential for social media professionals. Demonstrate your expertise by building a polished and optimized profile. Take a look at Yolaine’s LinkedIn for insights on how to create a compelling online presence that attracts job offers.

Social Media Resume Writing Tips

1. Write a resume objective outlining your management experience

Social media managers are responsible for handling a wide range of tasks. To highlight the breadth of your skills, we suggest you use a resume objective.

A resume objective lets you emphasize your relevant marketing skills and social media expertise, as well as your managerial skills as well. Such an introduction quickly shows hiring managers what value you’d provide the company if hired.

The following resume objective, taken from our social media manager resume example, highlights the candidate’s most relevant skills and abilities:

Social Media Manager with 6+ years of experience in social media management and branding. Possesses a B.S. in Marketing and expertise in marketing analytics. Excellent communication skills for outreach and digital copywriting, ensuring a strong brand presence.

In just a few short sentences, this social media manager is able to highlight seven skills and abilities that qualify them for the position. This quick summary gives the employer a quick overview of what the candidate specializes in, and indicates they’re qualified to handle such work.

3 additional social media manager resume objective examples

Here are some more examples to draw inspiration from:

Dynamic social media manager with a proven track record of developing engaging content strategies and increasing brand visibility across various platforms. Proficient in analytics tools and audience segmentation, aiming to leverage creative flair and strategic insights to drive meaningful engagement and foster brand loyalty in an ever-changing digital landscape.

Seasoned social media manager with a strategic mindset and a knack for building online communities. Armed with a deep understanding of social media algorithms and best practices, I thrive on developing data-driven strategies that enhance brand presence and drive engagement. I am eager to apply my skills to create impactful social media campaigns that elevate brand visibility and foster authentic connections.

A creative and analytical social media manager with a passion for storytelling and audience engagement. With a solid background in content strategy, influencer partnerships, and social listening, I am dedicated to crafting authentic narratives that resonate with diverse audiences. Seeking to leverage my expertise to drive brand awareness and foster meaningful connections in the digital sphere.

2. Add action verbs and keywords related to social media management

Incorporating action verbs and industry-specific keywords can make your experience stand out to hiring managers. These elements not only showcase your skills but also demonstrate your ability to drive engagement, analyze trends, and execute campaigns effectively.

Below is a list of common action verbs for a social media manager:

AnalyzeExecuteMaintainReport
CreateGenerateMonitorResearch
DesignImplementPerformSupport
DevelopLaunchRecordTrack

And here are some common skills and qualifications we pulled from real social media manager job listings:

Real Job DataTop social media manager skills and requirements

We analyzed 430 real social media manager job listings, and here are the top skills and requirements to feature on your resume:

Data

KeywordsCount
Social media platforms178
Knowledge of best practices167
Social media strategy155
Content creation153
Communication skills116
Knowledge of social media trends114
Increasing brand awareness107
Social media marketing101
Digital marketing92
Analyzing performance metrics79

3. Quantify your social media-related experience

Social media marketing today isn’t just using TikTok and tweeting about your brand. Such efforts, especially for social media managers, involve a lot of technical skills tied to data collection and analytics.

popular social media logos a social media manager could include on their resume

By now most people know how to navigate through the web and social media platforms, but what sets you apart as a social media marketer is that you are able to leverage those platforms to get results.

And as a manager, it’s even more pressing to prove yourself in the professional experience section of your resume.

Whether you’re successfully increasing followers or website traffic, accomplishments tied to numbers support your ability to meet a company’s marketing goals. Here’s an example of how you can do that with your bullet points:

Implement marketing and promotion tactics that led to 34% growth in total social media shares and 27% increase in website traffic from social media posts

Developed online marketing campaigns, effectively increasing followers by 1,400+ and driving brand awareness

By adding numbers to a few of the bullet points, the candidate above shows their ability to make an impact and achieve impressive social media marketing results.

4. Add social media tools to your resume’s skills section

There are a whole host of tools available to social media managers today. Keeping up with the best apps and tools will help you land the job you want, so keep learning new ones when you can and listing them in the skills section of your resume.

A few popular social media management tools include: 

  • SocialBee: is a top-notch social media management tool for maximizing your online efforts. Add, organize, and share content across all social media platforms. Moreover, the tool offers easy-to-export analytics to evaluate the performance of your accounts and a real-time preview of your upcoming posts.
  • Hootsuite: offers social listening with weekly analytics in addition to publishing, scheduling, and engagement features. Hootsuite allows you to easily view multiple social media accounts at once and collaborate with other team members.           
  • Buffer: similar to Hootsuite, as it also offers analytics, scheduling, and posting to several accounts at once. Buffer is easy to navigate and you can manage your social media posts by dragging them around to modify the schedule.
  • Buzzsumo: lets you discover what’s trending, showing content analytics as well as influencer identification.
  • Brandwatch: an excellent tool for your social media analytics, and also offers social listening and influencer identification. Though a bit on the pricier end, Brandwatch includes unlimited users and access to historical data.
  • Bitly URL Shortener: great for shortening your link URLs, especially in tweets where there are character limits. Bitly shows the number of clicks through that link from your social media post and if you have an account, it keeps track of all your URLs and history.

And there are many other social media tools that you could use or may use already, these are simply some of our favorites.

If you follow our suggestions, your social media manager resume will help you get the job you want. Best of luck on the job hunt!

How to succeed as a social media manager

Want tips on how to succeed once you’ve landed a job as a social media manager? Latasha James shares her top tips in this video:

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Samuel Johns

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Samuel Johns is a Senior Content Editor and Certified Professional Resume Writer (CPRW) at Resume Genius. In his 6+ years of experience in the careers space, he has helped hundreds of job seekers craft high-quality resumes and cover letters, ace interviews, and land their dream jobs. Born and raised in County Durham, UK, Sam graduated with a bachelor’s degree in French Language and Literature from the University of Bristol, UK in 2013. Samuel’s job-hunt advice has been published in numerous online outlets, including Dollar Sprout, The Enterprisers Project, and Tech Crunch. Feel free to reach out to Samuel through his LinkedIn if you’d like to collaborate. Please note, we don’t accept guest posts and won’t reply to such requests.

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