PROFILE
Marketing professional with 5+ years of experience in social media management, content marketing, and branding. Possesses a B.S. in Marketing and expertise in marketing analytics. Excellent communication skills for outreach and digital copywriting, ensuring strong brand presence.
PROFESSIONAL EXPERIENCE
2016 – Present
Social Media Manager
Taroko Technologies, San Francisco, CA
- Successfully spearhead campaigns on social media platforms including Facebook, Twitter, and Instagram
- Manage social media planning for execution of marketing strategies and community management
- Implement marketing and promotion tactics that led to 34% growth in total social media shares and 27% increase in website traffic from social media posts
- Monitor online presence of company’s brand and engaged with users, strengthening customer relationships
2013 – 2016
Social Media Coordinator
Flashstarts, Cleveland, OH
- Assisted the marketing team with developing and implementing social media strategies
- Maintained strong social media and brand presence across Twitter, Facebook, and Instagram platforms
- Developed online marketing campaigns, effectively increasing followers by 1,400+ and driving brand awareness
- Utilized social media analytics tools such as Crimson Hexagon to track consumer engagement and draw conclusions about user data
EDUCATION
Case Western Reserve University, Cleveland, OH
B.S. Marketing, May 2015
Case Western Reserve University, Cleveland, OH
A.A. Computer Technology, May 2013
KEY SKILLS
- Expert in Marketing Analytics and Social Media Management
- Excellent communication skills, for online CRM and outreach
- Google Analytics and Google AdWords
- Strategic Planning, Business Development, Market Research
CERTIFICATION
Udacity, 2019
Certified Digital Marketer
Udacity, 2016
Google AdWords Certification
AWARDS
Employee of the Month, April 2017
Taroko Technologies
Cum Laude, 2015
Case Western Reserve University