Marketing Coordinator Resume
Are you an expert marketing coordinator but can’t seem to fit your achievements on your resume? Learn to impress hiring managers by taking ideas from our downloadable marketing coordinator resume sample and job-specific writing tips.
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- Expert in Microsoft Office (Word, Excel, PowerPoint), Outlook, Adobe Photoshop and InDesign
- Marketo, HubSpot, LocalVox, MailChimp, and Ahrefs
- Bilingual, fluent in Spanish and English
- Developed and executed an email marketing campaign for a private vacation rental to promote brand awareness, boosting sales by 60% and clientele base by 15%
- Transitioned the mail-order model from business-to-consumer to business-to-business, earning lucrative contracts that totaled $15M in the first year
- Evaluated 3 years of sales data to develop a targeted delivery area for both traditional and digital media campaigns, growing sales by 35% from the previous year
- Communicate business results with senior management, and support marketing manager with suggestions to improve multiple websites managed by the business
- Helped implement interactive marketing and creative strategies for both traditional and digital campaigns by working with my manager and agencies
- Contributed social content three times per week, helping grow one client’s social media presence by 40% and organic traffic by 160% over a six-month period
- Drove overall sales for 2 private vacation rentals which include running daily reports to analyze business trends and contacting 100+ potential clients daily via email and phone
- Organized a wide range of events such as grand openings, logistics, decoration and menu development for 3 venues while corresponding to 15+ daily email inquiries
Average marketing coordinator salaries in the US
The following table includes information from O*NET Resource Center by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. https://resumegenius.com/resume-samples/marketing-coordinator
Average marketing coordinator annual salaries by state
State | Salary / Year |
---|---|
California | $83,090 |
New York | $86,060 |
Texas | $64,690 |
Florida | $71,650 |
Pennsylvania | $61,210 |
Illinois | $69,990 |
Ohio | $65,340 |
Georgia | $67,970 |
North Carolina | $74,910 |
Michigan | $64,940 |
National Average | $67,288 |
The resume of the marketing coordinator at Resume Genius
When Sebastian Morgan (or Seb, as we like to call him) applied for the role of Marketing Coordinator at Resume Genius, this is the resume that got him hired on our team:
Why this resume helped Seb get the job at Resume Genius
Here are some of the reasons why we were excited to interview Seb:
- SEO and content strategy that delivers results: With 8+ years of experience and 400+ pieces of content under his belt, Seb knows how to create optimized, high-quality content that ranks. Knowing the ins and outs of tools like Ahrefs and SEMrush to drive organic growth made it clear he’s not just writing — he’s generating measurable impact. Like Seb, be sure to list the tools and software you’ve used and use specific metrics to demonstrate how your efforts led to success.
- Leadership and collaboration in action: Being a project manager to 15+ contributors and freelancers is no small feat, and Seb’s done it while maintaining a consistent tone and style across all his publications. Also, his editorial contributions and previous experience conducting interviews in both Chinese and English let us know right away that he works well with tight timelines and diverse clients — helpful skills to have in a busy marketing team!
- Adaptability across platforms and formats: From crafting travel features to writing YouTube scripts and performing in multiple videos, Seb’s proven that he’s more than comfortable working across media. Being able to adjust your tone, style, and messaging for different audiences and platforms is an important aspect of marketing, and Seb showed us he can integrate seamlessly into new projects. Regardless of whether you’re an aspiring or experienced marketer, describe how you’ve adapted content across platforms — it proves you can reach a variety of audiences, no matter the format.
Curious about Seb’s journey? Learn more about Seb’s background and see why we knew he’d be a perfect fit. And while you’re at it, check out his videos on our YouTube channel where you’ll see his creative work in action!
How to write a marketing coordinator resume
You can conduct market research and draft reports on industry trends, but do you know how to present your skills and experience in a professional resume?
Convince employers you’re the right person to coordinate their marketing efforts with a stellar resume, and you’ll be one step closer to getting hired.
Use these three tips to write a marketing coordinator resume that generates buzz for all the right reasons:
1. Highlight marketing coordinator resume skills
Marketing coordinators assist marketing managers with developing and executing marketing plans — from researching promotional opportunities to monitoring the performance of campaigns. To prove you’re a strong candidate, your resume should highlight your marketing expertise, project management skills, and a mix of hard and soft skills that are essential to project development, including performing research and analysis of market trends.
To show employers you meet their basic requirements, list key technical skills in the resume skills section. For example, proficiency in Content Management Systems — like WordPress or Joomla — is essential for managing and organizing content.
Regardless of your experience level, you can make yourself a more compelling candidate by showcasing key marketing coordinator soft skills in your resume bullet points, such as organizational skills and attention to detail.
Here’s an example of how to include these skills in your resume bullet points:
Evaluated 4-years of sales data to develop a targeted delivery area for both traditional and digital media campaigns, growing sales by 50% from the previous year.
Here are important marketing coordinator technical skills to include in your resume:
- Social media marketing
- Email marketing
- Advertising campaigns
- Budgeting
- Project management software (Microsoft SharePoint, Microsoft Project, and Confluence)
- Enterprise resource planning (ERP) software (Oracle PeopleSoft, SAP, and Microsoft Dynamics)
- Editing software (Adobe AfterEffects, Dreamweaver, and Apple Final Cut Pro)
- Adobe Systems (Creative Cloud, Illustrator, and Photoshop)
- Web platform development software (Drupal, HTML, and JavaScript)
Additionally, here are key marketing coordinator soft skills employers seek:
- Creativity
- Communication skills
- Time management skills
- People skills
- Interpersonal skills
- Problem-solving skills
- Decision-making
- Collaboration
- Flexibility
- Critical thinking
- Microsoft Office (Excel, Outlook, and PowerPoint)
2. Customize your marketing coordinator resume to the job post
Researching and analyzing marketing trends to understand your audience is a huge part of the job. But knowing your market is also essential to crafting a successful marketing coordinator resume.
Do your homework before you start writing your resume so you can come up with the right strategy to align your talents to the job.
Here’s how to customize your marketing coordinator resume to the job:
- Include relevant information only and cut out any work experience where the skills aren’t transferable to a marketing coordinator position
- Know your market. Research the company to gain an understanding of their business goals and company values. Use this information to modify your resume bullet points so you can position yourself as a perfect match. For example, if the company prioritizes their work culture, show them you’re a team player by emphasizing your collaboration skills.
- What area of marketing do they specialize in? What type of clients do they work with? To prove you’re a worthwhile candidate, focus on your skills and experience in relevant marketing areas. For example, if your job responsibilities include email marketing, state your success in this area:
Developed and executed an email marketing campaign for a private vacation rental to promote brand awareness, boosting sales by 60% and clientele base by 15%.
3. Add hard numbers to your achievements
Because this is an entry-level position, you’ll be competing against a sea of fresh grads who meet basic job requirements. For a hiring manager who has countless job applications to review, simply demonstrating you have the right skill-set isn’t enough to catch their attention.
When hiring for a marketing coordinator, employers want to hire people who can deliver results by improving awareness for their brand and products or services. To ensure your job application is noticed, provide examples of what you’ve achieved in the past in your work experience section and quantify your resume to strengthen your application.
Here’s how to use hard numbers in your marketing coordinator resume:
Developed a comprehensive content marketing strategy, which grew social media presence by 40% and enhanced revenue by 160% from organic traffic
Transition the mail-order model from business-to-consumer to business-to-business with lucrative contracts totaling $65M each year
Developed digital marketing plans for 15+ events that achieved over $7M in revenue
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